Lumus Marketing Campaign: The Future is Looking Up
Lumus Vision is one of Israel’s pre-eminent AR optics companies. In addition to an amazing product, they felt connected to a much larger story. The story is how AR is truly going to transform the future. And the future is looking up. We produced these commercials to help Lumus capture that vision, uniting the entire AR community worldwide.
Film, Animation, Art Production, Advertising
Most importantly, we needed to tell the Lumus story through three human-centric corporate videos.
Lumus needed to translate their campaign into one impactful image that would get the emotions in the viewer rolling, exciting him for the next big thing in AR.